The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
Back to feedPost
Self-directed e-commerce analytics portfolio project focused on identifying products that generate revenue but may have weak underlying profitability.
I analyzed product-level economics using sale price, product cost, advertising cost, fees, shipping and return-rate impact.
Each product was evaluated using estimated profit per unit and operating margin, then classified as PROFITABLE, WATCH or PROFIT LEAK to make potential issues easier to prioritize.
The project demonstrates how scattered e-commerce data can be transformed into actionable business information for pricing, advertising and product decisions.
Analysis included: product-level profitability, cost structure, advertising impact, return impact, margin analysis, exception identification and executive findings.
Disclosure: Self-directed portfolio case study using illustrative data. Not paid client work.
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
Trending
retrofuturism
Share your favorite designs from the past exploring the distant future. Or your own take on the aesthetic 🚀
halftone
Dots. Texture. Grain. Let's see your designs using the halftone technique.
Midjourney
Creatives are showing off what they're making with Midjourney.
colorgrade
Video editors sound off: How do you enhance the mood of your video in color grading?
Related posts
What if e-commerce websites were actually fun to explore?
This was a concept exploration ✨
It was all about turning a very ordinary e-commerce journey into something more visual, playful, and a little unexpected.
Now I’m curious about one thing:
Would this actually make you want to buy? Or would you bounce because it feels like too much for something as simple as frozen food?
Frozen food is actually the category where it can work, because the shelf equivalent is forty near-identical bags under the same blue light and nothing helps you choose. The bounce risk isn't the playfulness, it's whether motion ever sits between me and a price, a weight or a cook time. Keep those static and I'd stay.
A promotional video for MerchantSpring - an analytics platform built for e-commerce agencies.
The client initially reached out for a consultation. We discussed the product, its goals, and how the video could be used in marketing. Based on that, we structured the concept and moved into storyboard development, followed by full animation production.
The video was created as a promotional asset, focusing on clearly presenting the product’s value and showcasing its AI-powered capabilities through clean, modern motion design.
awesome!
