Make Your Website’s Next Step Clear for New VisitorsMake Your Website’s Next Step Clear for New Visitors
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Amanda's avatar
Amanda Akin-Otiko
• Oct 2
A new month is a good time to look at the things your clients experience before they ever speak to you.
Your website is one of them.
It shouldn't make people work to become a client.
I've seen businesses put important information in five different places.
Services on one page. Pricing somewhere else. Booking buried in the navigation. FAQs at the bottom of another page.
And the visitor has to piece everything together.
The business owner knows where everything is because they've lived with the business for years.
A first-time visitor hasn't.
So here's something worth asking this month:
“If I knew nothing about this business, would I know what to do next?”
If the answer isn't obvious, adding more pages probably isn't the solution.
Sometimes it's about removing the friction.
Fewer decisions. Clearer information. A more obvious next step.
And honestly, this applies beyond websites too.
As you start October, what are you most interested in improving?
If one of these is already on your October list, I would be curious to hear what you're working on.
#WebsiteDesign #WebsiteStrategy #UserExperience #WellnessBusiness #HealthBusiness #ServiceBasedBusiness #ClientExperience #CRM #BusinessSystems #WellnessMarketing #WixExpert #SquarespaceDesigner
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