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A fresh and modern brand identity designed to make sustainable living feel approachable, vibrant, and part of everyday life.
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
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Brand identity for INNO100, a flagship retail store in Shenzhen showcasing 100 of the world’s most innovative products.
The challenge was to position the brand as premium, fashion-aware and future-facing — without defaulting to the usual cold tech aesthetic.
We combined a soft, atmospheric palette with flowing patterns inspired by city skylines, circuit boards and natural forms. The result is a flexible identity that works across the physical store, packaging, digital touchpoints and brand guidelines.
Building a brand for what’s next? Let’s work together!
I love the animation 💙 Did you do it on AE?
Just released a new product design for the AI trip planner 🌎 Would you use it?
Check it out
It's a nice design, Oleksandra! Although, I'm not sure how the typography would work if I wanted to visit Äteritsiputeritsipuolilautatsijänkä in Finland 🙃
Every outdoor brand sells you the summit.
This one refuses to show it. Ever.
The Unclimbed exists entirely at the threshold — locked gates, fogged-out peaks, one dying fluorescent light doing all the work. No conquest. No arrival. Just the wait.
This is awesome
