From Moodboard to App: Building Goals as a One-Person StudioFrom Moodboard to App: Building Goals as a One-Person Studio
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one of my favourite things about running a one-person studio is that nothing gets lost in translation.
the idea behind the brand is the same idea that shapes the website and the product.
no handovers, no starting from scratch, no trying to explain the vision to someone new.
a little look at how that came together for goals, from the first moodboard to the app ↓
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Md Bulbul's avatar
Wow nice work
Senad's avatar
That's the biggest advantage of doing brand and website in one head. The site ends up saying the same thing as the brand instead of just wearing its colors.
Artur's avatar
Going from the first moodboard straight into the app screens is where solo work really pays off. Which piece of the identity did you lock first, the orange gradients or the typography?
Yaroslav's avatar
Love it!
Arnas's avatar
Did brand, app and site solo on my last project too, way more fun this way.
shirshadip's avatar
Poppy design ✨️
Jos's avatar
Nice Design
Mostafa's avatar
Great app design I like how everything came together ❤️
Valeriia's avatar
I think this is one of the strongest advantages of a solo approach. When the same person shapes the brand, website and product, the idea has a much better chance of staying coherent all the way through, not just visually, but in how the experience actually feels. The challenge...
Picto's avatar
Picto Design Studio logo
Interesting Work🔥👏👏
Airzon's avatar
Loved it : )
Nexux's avatar
really nice design
Fatima's avatar
Making others understand our vision is a true hustle.
Donny's avatar
Love the continuity from moodboard to app!
Zubair's avatar
Really impressive
Emmanuel's avatar
Nice work!
Muntasir's avatar
this is awesome
Joyjit's avatar
Love seeing work like this in my feed. Keep it coming.
Alice's avatar
The interaction between the visuals and typography is excellent.
Anastasia's avatar
Strong branding identity!
Aminul's avatar
Love this approach! Keeping the brand, website, and product under one vision makes everything feel much more consistent. Beautiful work!
Hanna's avatar
Hanna Woa Designs logo
Literally loved how you interpreted a refreshed and more modern version of the creative direction's visuals. Goated!!
Elijah 's avatar
nice work Lucie
Arek's avatar
Ebaqdesign LLC logo
Seeing that tangerine-and-cream moodboard carry straight into the Goals app cards is satisfying, the rounded orange buttons feel like they came from the same hand as the posters.
Ashar's avatar
I feel this strongly. When I carry a brand through to the website myself, small decisions line up in ways a handoff would never keep intact. The trade-off is you need stricter checkpoints, because nobody else catches the drift. Do you have a moment in your process where you...
Martins's avatar
Beautiful work, it’s really seamless across all board
Dim's avatar
This is amazing
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