I Just Created GLOW2GLOW BERRY SODA ๐โจ A beauty campaign concept for a Berry Soda Lip Serum, com...I Just Created GLOW2GLOW BERRY SODA ๐โจ A beauty campaign concept for a Berry Soda Lip Serum, com...
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A beauty campaign concept for a Berry Soda Lip Serum, combining product styling, visual identity, and social media design into one cohesive visual experience.
I explored rich berry tones, glossy textures, cherries, and beauty-focused visuals to create a playful yet premium campaign that makes the product stand out.
๐จ Designed by me | Product & Social Media Design
What do you think of the creative direction? Drop your thoughts below! ๐
For this project, the Contra community chose these colors and the concept featured in this post: https://on.contra.com/ppTKmT
Now weโre moving forward. In one of the two animations, weโre thinking of showing the frames more clearly and adding a methane gas effect, but the client disagreed with us, so we decided to let the Contra community decide.
One is cool and precise: brushed steel tin on a blue plinth, a lit circle behind it, white pellets suspended in a slow arc under one hard beam.
The other is loud and playful: translucent pink case shaped like the fruit, lime green set with an arched recess, seeded cubes tumbling around it in flat bright light.