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The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
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E-Commerce & Website Localization for English-to-German content. I review and adapt product descriptions, website content and marketing texts to create natural, consistent and audience-appropriate German while maintaining the intended brand voice. Due to client confidentiality, original materials are not displayed.
Most motion designers write scripts that sound good.
Then they try to animate them.
That’s backwards.
I write scripts for the animation first — and it completely changes how the video comes together.
Here’s my process 🧵
5/5 — End with the outcome
Don’t finish by repeating the features.
Show me what changes for the user.
Problem → Solution → Feature → Outcome → CTA
Then ask:
“Can I actually animate this?”
If not, the script isn’t finished.