WORKSET Shopify Storefront with Motion and Visual DirectionWORKSET Shopify Storefront with Motion and Visual Direction
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WORKSET now opens with a five-second equipment film, then settles into the homepage.
Since my last update, I’ve refined the visual direction around the quiet ritual before a hard set: forest green, warm ivory, tactile imagery and a more expressive serif headline.
The opening plays silently once per browsing session, includes Skip intro, and keeps navigation and shopping available. Reduced-motion and data-saving preferences retain the original photograph.
The refinements continue through clearer product layouts, photographic colour choices, nearby fit guidance, and carefully adjusted phone and tablet compositions. Campaign copy, imagery and motion are editable in Shopify’s theme editor.
WORKSET is my self-initiated Shopify concept with illustrative products and original AI-assisted imagery and film. The clip below is the opening film; the updated case shows the complete storefront.
Looking for a Shopify store with its own visual identity? Send me your store or brief and what you want to improve. I’ll help define a focused scope.
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Vansita's avatar
The green and ivory look beautiful.
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