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Taste Test
Explored two different hero directions for Surf Swappers, a community connecting surfers through home swapping, surf travel, and shared skills.
One direction focuses on a vintage, editorial surf vibe, while the other goes for a bolder, energetic, and immersive feel.
Which one would you choose?
1️⃣ Direction 01 or 2️⃣ Direction 02?
Would love to hear your thoughts 👇
2 voted
50%
2 voted
50%
4 votes
Closed
The orange-board hero already lands the home-swap idea in one line, and that serif weight feels editorial rather than startup-loud. Curious how Direction 01 treats the same promise.
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We're stuck 😅
Which one feels more premium and unique to you?
Comment 01 or 02 below your opinion will genuinely help us lock this in.
7 voted
33%
14 voted
67%
21 votes
Closed
“Or similar” leaves a lot to the imagination.
A few billboard designs I made for Sync as part of the rebrand. The campaign centres on a simple promise: the car you see is the car you drive.
I kept that message big and direct, with the cars up close and enough pink to make you look twice.
The way the oversized promise carries through the pink palette is really effective—the close-up crops make the car feel immediate without losing the campaign idea.
did some home cleaning - works page is now my homepage
i've lost over 50% of traffic because people dropped off on my previous homepage (about now) that didn't give any value
check it out yourself: https://seb-astian.com
looking great! i love that loading animation.