Six Essential Pre-Launch Checks for New Online StoresSix Essential Pre-Launch Checks for New Online Stores
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A lot of new online stores lose their first customers for small, fixable reasons. Before you launch, check these 6 things.
1. Checkout works on a phone. Place a real test order on your own mobile, start to finish.
2. Pages load in under 3 seconds. Compress images and drop apps or plugins you don't use.
3. Clear product photos and sizes. A size chart removes one of the most common reasons people hesitate.
4. A shipping and returns page. People check it before they pay, so make it easy to find.
5. Analytics installed. Without it you can't tell where visitors drop off.
6. An abandoned-cart email. One friendly reminder brings back sales you'd otherwise miss.
Launching a store soon? Happy to answer questions in the comments.
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