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Sometimes AI content is all about showing polished results, but this post by Hector is a great reminder that it is also about learning the tool and truly understanding how it works.
Breaking down differences, workflows, and use cases is what actually helps improve outcomes over time.
Love seeing conversations that go beyond aesthetics and into real creative understanding. Have you already tested models to see the difference?🤓
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
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Are you still managing tools… or building systems?
I’ve been consolidating my early-stage process inside @FLORA - exploration, concepting, prompt development, and visual creation all in one place.
Flora isn’t just an image generator - it’s an intelligent, node-based canvas where I can connect AI text generation (via ChatGPT) directly to image and video models inside the same workspace. No jumping between tabs.
What that looks like in practice:
• Explore text, image, and video models in one place
• Connect a text node directly to image/video nodes to generate + iterate instantly
• Refine prompts, edit visuals, swap elements, build scenes layer by layer.
The shift?
Centralizing AI doesn’t just save time - it protects creative momentum.
Check out my Ai workflow below:
A few months ago, I worked directly with the founder of Qura.ai to redesign their website with one clear goal: improve conversions.
The value proposition wasn’t immediately clear, the messaging focused more on features than outcomes, and the call-to-action lacked direction. For AI startups especially, clarity is everything — if users don’t understand what your product does in seconds, they bounce.
I refined the positioning, clarified the messaging, strengthened the visual hierarchy, and made every section conversion-focused. This led to higher engagement and improved conversion rates, not because we added more features, but because we made the experience clearer.
That’s the difference between designing merely for aesthetics and designing for growth.
Very strong clarity upgrade. The hierarchy and messaging alignment feel much more conversion-oriented.
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