When I create templates, the most important thing for me is that they actually work for businesses, not just exist as beautiful animations for the sake of animation. Showing results is one of the simplest and most effective visual marketing techniques. A good before-and-after comparison can often say more than a whole paragraph of copy.

That idea is what shaped Before/After Reveal — a 9-second animated ad template for businesses where the result is the main message. It can work for skincare, dentistry, car repair, and many other industries.

The concept is simple: reveal the transformation, highlight the result, and end with a clear call to action.

I also wanted to make the template genuinely reusable. You can swap two photos, change the logo and copy, and quickly turn it into a new campaign. All elements are properly named, and the text remains editable.

I built the entire animation using Claude through SVGator MCP, from the before-and-after reveal to the masking effects and keyframes.