AI-Driven Brand Strategy and UX/UI Design ExcellenceAI-Driven Brand Strategy and UX/UI Design Excellence
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Hellen Leal
• Jan 29
EN
With Verdanta, an AI-driven product, the scope expanded into brand strategy, UX/UI design and a complete design system. The project required aligning a technological product with a clear visual language, intuitive user experience and scalable interface components, ensuring consistency across product growth and future iterations.
PT :
Com a Verdanta, um produto baseado em IA, o escopo se expandiu para estratégia de marca, design UX/UI e um sistema de design completo. O projeto exigiu o alinhamento de um produto tecnológico com uma linguagem visual clara, experiência do usuário intuitiva e componentes de interface escaláveis, garantindo consistência ao longo do crescimento do produto e iterações futuras.
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