Weekly Amazon PPC Routine for Search Terms, Budgets, and ACOSWeekly Amazon PPC Routine for Search Terms, Budgets, and ACOS
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Every Monday morning, I do the same 20-minute thing for my Amazon ad accounts. ☕
Early in my PPC journey, I thought great results came from big changes. New campaigns, new structures, constant tweaking.
What I've learned is that the accounts that improve most are usually the ones someone looks after consistently, with a little time each week.
My Monday routine:
I open the search term report and look for clicks that never turned into orders.
I add the irrelevant ones as negative keywords.
I move the terms that do convert into exact match.
I check which campaigns are running out of budget.
I compare ACOS and TACOS to make sure growth is healthy.
Behind every ad budget is a real person who worked hard to build their brand. Protecting that spend is a responsibility I take seriously.
If you're a brand owner who feels your ads aren't giving you clarity, message me. I'm happy to take a free look. 📩
And if you're hiring for an Amazon PPC role, I'd love to connect. 🤝
What's one habit that has made the biggest difference in your work? 👇
#AmazonPPC #AmazonAds #ACOS #TACOS #PPCOptimization
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