Revisiting a Brand After Four Years: Comparing Two Design Eras

Revisiting a Brand After Four Years: Comparing Two Design ErasRevisiting a Brand After Four Years: Comparing Two Design Eras

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Taste Test

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Max Gaspard

• 14h

Same brand, two eras. Which Bbonds would you trust with your savings? Four years later, I went back to it. The brief I gave myself: keep the spirit, sharpen the system.

Brand Design fintech Product Design

0 votes

Ends in 1d

Rahul Upadhyay

pro

• Nov 9

A quick exploration of two different directions for a wellness product ad.

One focuses on the product, while the other brings more attention to the product information.

These are early explorations, just to get a feel for the brand and its visual direction.

I’d love to hear your honest thoughts. Which direction feels more effective, and what would you improve?

1 voted

50%

1 voted

50%

2 votes

Closed

Khurram Nisar

• Nov 9

Honest take: the information-first direction wins for me. "It isn't always about body fat" is a proper hook — it speaks to the actual worry behind the product, so it stops the scroll. The product-first shot is gorgeous, but it reads more like a product page image than an ad. One...

Maya koussa

• Nov 8

ESE GIN — Between the Dunes | Visual Identity & Packaging ESE GIN draws its curves from the dunes. The signature S catches the light in sculpted olive glass and leaves its imprint in wax.

Completed work

Brand Design Visual Design Adobe Illustrator Adobe Photoshop

Khurram Nisar

• Nov 9

This is gorgeous, Maya — the sculpted olive glass with that S catching the light is such a clever way to carry the dunes into the bottle itself. And the wax seal imprint is a beautiful finishing touch, it gives the whole thing a crafted, almost apothecary feel. Really cohesive...

Onyerikam Godwin

pro

• Nov 8

These designs were made by the AI in my upcoming design tool for designers. I don't know which is better, help me decide. For those wondering where the remaining designs are, I'll drop it in my next post.

Brand Design UI Design UX Design

2 voted

40%