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Reviewed a service-based business website and customer journey to identify gaps in clarity, usability, and conversion.
Focused on how a potential customer experiences the business — from first impression through inquiry — and where friction or confusion may impact decision-making.
Identified issues around messaging, navigation, and overall structure that made it harder for customers to clearly understand the value or take the next step.
Provided practical recommendations to simplify the experience, improve communication, and create a more intuitive path from interest to action.
The goal was to strengthen the customer experience while supporting better conversion and more consistent engagement.
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
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