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This presentation was developed from scratch to demonstrate how AI can be practically integrated into the SMI Pay engineering workflow. The objective was to evaluate existing development challenges, identify areas where AI can add value, compare leading AI tools, and recommend an adoption approach aligned with the team's day-to-day engineering activities.
The presentation was structured by analysing the complete engineering lifecycle, including system understanding, onboarding, repetitive development work, context switching, production debugging and technical documentation. The content was organised into a logical flow, supported by comparison frameworks, process diagrams, adoption models and implementation recommendations tailored to the SMI Pay environment.
The complete presentation, including the storyline, content structure, technical writing, visual layout, icons, diagrams, colour scheme and information hierarchy, was developed to communicate technical concepts in a clear and executive-friendly format while maintaining consistency throughout the deck.
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One day I want to open a bagel shop. For now, I got to prototype the whole brand instead, logo, packaging, poster, video using Envato's gen AI tools. It's a surprisingly solid all-in-one kit for image and video generation.
My Workflow
- Sketched the logo on paper first, pulling inspiration from Envato's geometric patterns, I go for a monochromatic, warm, geometric logo.
- Built the final logo in Illustrator, then handed it to AI with clear sketches and direction.
- Used AI to rapid-generate mockups across t-shirts, packaging, and posters.
- Iterated through a brand animation, testing multiple storyboard approaches before landing on the final version.
- Generate music via Envato AI then edit in After Effects.
My Human by Design Moment
My first animation storyboard for the logo was low-fidelity, so the AI output felt random. I assumed the fix was more detail, so I redid it with the final logo and tighter instructions. AI overcorrected. It added motion and elements I never asked for, and the result was more confusing, not less.
I made a different call. Instead of adding more, I stripped the storyboard down to just two frames: a start and an end. No extra instruction for AI to misread, no room for it to improvise.
Designers has design in mind, our goal is to visualise that vision. AI helps along the way, but only when I gave it clarity. Simpler instruction with examples what finally got a clean, consistent animation out of it, one I could adapt across other bagel without starting over.
Curious on how other make the AI works?
Youtube: https://youtu.be/-HQX598KRK0
AI VIsual DesignerAnimationBrand DesignAdobe After EffectsAdobe IllustratorEnvatoenvatochallengeaivisualdesigner
I love the color palette and grading of the photos too! They look so good!
Brand Identity Concept: Ember Coffee ☕
I recently designed a brand identity for Ember Coffee, a fictional specialty coffee shop built around one simple idea: slowing down.
The goal was to create a visual identity that feels welcoming, timeless, and approachable while reflecting the calm experience of enjoying a great cup of coffee. From the custom wordmark and logo system to the packaging and branded touchpoints, every design decision was made to create a cohesive brand experience.
This project was a great opportunity to explore how strategy and design come together to shape a brand from the ground up.
VISION — Luxury Eyewear Landing Page for a Fashion Brand 🕶️✨
VISION is a bold fashion landing page concept created for a premium eyewear brand focused on sharp silhouettes, strong identity, and modern luxury.
The challenge was to make the product feel exclusive and editorial while keeping the shopping experience clear and conversion-focused. The visual direction combines oversized typography, dramatic black-and-white imagery, deep red tones, and clean product presentation to create a strong first impression.
Special attention was given to:
• a high-impact hero section that immediately communicates the brand’s premium positioning;
• editorial layouts inspired by luxury fashion campaigns and magazine design;
• responsive desktop and mobile experiences optimized for product discovery 📱;
• featured product cards with clear pricing and collection-focused actions;
• trust-building details such as UV protection, premium materials, easy returns, and shipping benefits;
• strong CTAs that guide users toward exploring and shopping the collection;
• a distinctive visual system built around contrast, bold typography, and selective color accents.
The result is a memorable e-commerce experience that helps the eyewear brand feel premium, confident, and easy to shop — blending fashion storytelling with clear product navigation ❤️🔥
Looking to create a bold digital experience for your fashion, beauty, luxury, or e-commerce brand? Let’s build something that stands out together ✨
So elegant 🌸