Superstore Sales Performance Dashboard: Retail sales analysis for a US-based ecommerce business covering 4 years of transactional data across 3 product categories, 4 regions, and 17 product sub-categories. Business Problem:
Which products, regions, and customer segments are driving revenue and where are the gaps?
Key Findings:
•Technology is the top revenue category, generating the highest sales across all regions.
•The Consumer segment accounts for 51% of total revenue, outperforming Corporate and Home Office.
•Standard Class shipping dominates fulfillment, representing the majority of all orders
Dashboard Details.
•Covering overall sales performance and detailed product breakdown.
•Interactive filters by region and product category.
•Visuals include revenue trends, sales by sub-category, segment distribution, and shipping analysis.