The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
Back to feedPost
Taste Test
Vintage Map Ad — Two Creative Directions
I’ve been testing two ways to reveal the product.
In one version, the space builds around it, creating a more magical feel.
In the other, I went for a more restrained approach — pulling back to reveal the setting without any transformation.
Which one would you go for?
8 votes
Ends in 9h
The pullback is beautiful, I like the concept
Wow good work
I like the reveal more because it gives a sense of something being laid out from the foundation to a complete project view (Like a journey). Rather than just feeling like zooming out of the canvas like the pull through does.
Pull back has it
The Reveal for me. For a vintage map product, the space building itself around the map is the moment that justifies the ad, it turns an object into a little piece of theatre. The Pullback is elegant and calm but it explains less. The Reveal gives the product an entrance.
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
Related posts
Designed two directions for a health tracking app
Same data, but two very different feelings
One is dark and focused, built for athletes. The other is warm and friendly, built for everyday people
What do you think?
Which one would you open every day, A or B?
21 voted
39%
33 voted
61%
54 votes
Closed
Option 1 gave me a very fin-tech feel and option 2 feels like my health is in danger, sorry 😂
Two cuts of the same opener for Pletor 2.0. Same copy, same timing, different composition.
In the first one the words sit at opposite corners and the product cards drift in loose. In the second the cards arrive as tight stacks and the words swap corners.
I keep going back and forth on which one reads faster.
Vote in the comments, 1 or 2.
35 voted
65%
19 voted
35%
54 votes
Closed
2 for me. The tight stacks give the eye one clear place to land, so the message reads quicker. The loose drift in 1 looks beautiful but I found myself chasing the cards a bit
Pushing 30-second continuous motion in Dreamina Seedance 2.5.
Tested full structural transformation: a jellyfish weaving a living crystal city from its tentacles before pulling it back in.
Zero cuts, complete anatomical consistency.
Soo cooool!