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Google Ads management for a global consumer SaaS brand in the cybersecurity/VPN vertical. Managed Search and Performance Max campaigns across multiple GEOs, scaling spend while improving incremental conversions YoY through smart bidding strategy and campaign consolidation.
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
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Split a £40/day search campaign into eight Single Keyword Ad Groups, added a £20/day location-based search campaign, and layered a £40/day Performance Max campaign on top. The combination hit CTRs up to 12.87% and conversion rates as high as 26.84%.
A new short-let management company needed to reach property owners actively searching for Airbnb management services and build a client base quickly in a competitive market. I built and optimised a dedicated Google Ads search campaign alongside a high-converting landing page, with full tracking from launch. The campaign generated 10 leads in the first 30 days, with the first lead arriving within 48 hours.
🚀 Officially Google Ads Search Certified!
Thrilled to share that I’ve successfully earned my Google Ads Search Certification! 🎯
