T-Shirt Design Brief for Transparent Tech Movement BrandingT-Shirt Design Brief for Transparent Tech Movement Branding
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1. Base Shirt Colors - White - Light Blue 2. Logo Placement Front Side: - Lens-circle logo centered on chest - Logo size: 18–22 cm width - Clear open white space around logo Back Side (optional): - Small lens icon below neckline (6–8 cm) - Movement name below in small font 3. Typography Movement Name: "Transparent Tech Movement" - Font: Inter / SF Pro - Weight: SemiBold - Color: Deep Blue Slogan: "Clarity in a Digital World." - Font: Inter Light - Color: Soft Gray 4. Layout Rules Front: [Centered] (Logo) Transparent Tech Movement Clarity in a Digital World. Back (optional): Small lens icon Slogan only, centered 5. Print Guidelines - No gradients; flat colors only - Use vector artwork for logo - Minimum 300 DPI export - Keep a large “breathing space” around elements 6. Visual Identity Principles The T-shirt must communicate: Clarity, modern simplicity, transparency, professionalism, calmness.
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