A brand refresh for Torr Vac Systems. The goal was simple: build an identity that feels as precis...A brand refresh for Torr Vac Systems. The goal was simple: build an identity that feels as precis...
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The goal was simple: build an identity that feels as precise and dependable as the engineering behind the products.
From the logo system to stationery, signage, and brand applications, every element was designed to create a consistent visual language that works across both digital and physical touchpoints.
Industrial brands don't need to feel outdated. A clear identity can make even the most technical business feel modern, memorable, and trustworthy.
Curious to hear what application stands out to you the most.
Enjoyed using @Jitter to make presentation video..
The motion blur on the figures gives the orange-to-blue gradient a reason to be there, and the small star mark stays readable on both the cheek and the shirt. Did the star come first as a standalone mark, or did it grow out of the photography direction?
THG Training Club – Fitness Brand Identity & Mockup Design
A bold and modern fitness brand identity design created for THG Training Club. This project focuses on building a strong, powerful visual presence that reflects discipline, strength, and high-performance training culture.
The design revolves around a minimal yet aggressive aesthetic, using a dark theme combined with a striking red logo to create a premium and impactful look. The typography and visual hierarchy are crafted to enhance brand recognition while maintaining clarity across different applications.