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ivansevilla.es is my personal portfolio, created to showcase my past projects, expertise and know-how.
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
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Just launched my first product on Contra 🔥
It's a Claude Skill that helps designers kick off client projects the right way - with a structured discovery process instead of scattered notes and guesswork.
I've been using some version of this intake process for years. Recently I thought it'd be cool to wrap it up as a skill and share it.
You answer a few blocks of questions about the client and project, and it builds a strategic brief with risk flags, research suggestions, and next steps.
cinematic viral editing, instagram personal branding building, creative direction and editing reels.
All modelled, shot and edited by me!
One month after launching my new portfolio, I’m redesigning it. Here’s why.
I published a site I was proud of (1st photo). It was visually striking and leaned into my graphic design roots. I followed good practices, but after reviewing the analytics, the numbers proved my approach wrong.
It was a tough pill to swallow, but it reminded me: evolution happens when your brain does the work, not your ego. My design was loud, fighting for attention instead of showcasing the work. So I started over.
I pivoted to a simpler interface (2nd photo). I stripped heavy graphics, shifted to lighter tones, and focused on UI/UX. The goal was a clear structure, letting my projects speak for themselves.
I’m putting the finishing touches on this minimal version.
Design is an infinite process. We test, we learn, we drop our egos, and we iterate.
Love this mindset.
That transition from “visually proud” → “performance-aware” is where real product thinking begins. Analytics often tell a very different story than aesthetics.
Curious what patterns stood out most.
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