5 WooCommerce Performance Lessons for Faster, Mobile-Friendly Stores5 WooCommerce Performance Lessons for Faster, Mobile-Friendly Stores
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I run a small WooCommerce store selling pet supplies. 5 things it taught me that I now check on every client site
1) Photos are usually why a store is slow. One 3 MB banner can cost you 20 seconds on a phone.
2) Two caching plugins don't make a site twice as fast. They fight each other.
3) Never cache the cart or checkout. It breaks in ways customers notice before you do.
4) Clear shipping times on the product page do more than a fancy theme.
5) Most visitors are on a phone. Test there first, not on your laptop.
What's the one thing on your site you keep meaning to fix?
Mariana's avatar
Point 4 is the one I see skipped most. Shipping time and returns next to the price answer the two questions people have right before they buy, and it costs nothing to add. For pet supplies I'd also show size or weight in the variant selector with a visual reference, since...
Ali's avatar
Good point about "medium" meaning something different on every bag. That's exactly why I added measurements in inches to the harness and bed listings. The store's still young, so I don't have enough orders yet to see a pattern in returns, but I'd rather answer the size question before checkout than after.
Muhammad's avatar
Ali this is exactly what running your own store teaches you that client work never does. I had the same experience running Meta Ads for my own Shopify store before offering it as a service. Pet supplies is such a strong category for paid social, too. Curious — are you running ads for HousePet yet, or is it all organic so far?
Ali's avatar
Thanks Muhammad. I ran a small Meta test early on, but it's mostly organic now: Pinterest, short videos and a blog. Agree on pet supplies, people love sharing anything about their pets. Did you notice any difference in tracking between Shopify and WooCommerce when you ran ads?
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