Designed and implemented an Email Marketing campaign for a retail and consumer goods brand to improve Lead Generation and Sales. The project included Email Design, Email Campaign Setup, Audience Segmentation & Targeting, and Email Automation integrated with Zoho CRM and Pipedrive for Customer Relationship Management. I managed Data Entry, CRM updating, and Marketing Automation workflows using Zapier and API integrations. Campaign Management, Email Communication, and Lead Management Automation improved customer engagement and supported omnichannel marketing operations.