Designed LeadAI, an AI-powered prospecting SaaS platform built around lead discovery, campaign management, sales automation, AI workflows, and subscription management.
My approach combines strategic UX thinking with modern SaaS UI systems to make complex product workflows feel simple, intuitive, and scalable.
Designing lead prospecting flows that don't feel overwhelming is super tough, but this layout nailed it! As a full-stack engineer who builds AI agent workflows, seeing a UI that cleanly structures multi-step AI tasks and credit limits is super inspiring. Top-tier execution, Shasanko!.
A good content strategy should do more than keep a brand active. It should help move people toward a decision.
For one postpartum education brand, I worked on the gap between strong audience interest and actual course sales.
Instead of simply increasing content volume, I focused on messaging, customer journey, product education, and conversion.
Within three months, course sales doubled.
The biggest lesson from the project: growth usually doesn’t come from one viral post or one channel. It comes from making the whole system work better together.
I’ve just added the full case study to my Contra profile.