Most platforms reduce people to a single rating that shapes trust and opportunity. Constellation does it differently.
Instead of five stars, users adjust Trust, Empathy, Reliability, and Energy. Each change reshapes a live constellation in real time. Multiple contributors overlap without averaging.
The prototype uses sliders, motion, and layered blending to model complex perception.
My biggest case study yet: Bohemian Research.
Brand, website and app design for a research panel in 80+ countries. One playful but confident system for Multipolls, RewardsRoo and Golden Surveys.
Aesthetic Space is a beauty and cosmetics ecommerce website, designed in Figma and developed in WordPress with WooCommerce.
Inspired by clean clinical aesthetics, the design reflects the brand’s focus on cleanliness, wellbeing and personal care. The visual direction brings a sense of freshness and trust to the shopping experience.
Project Title: NORTHSTAR — Enterprise Growth Operating System
What I Built:
I designed and built an enterprise-grade B2B Growth Marketing & Revenue Operating System ("NORTHSTAR"). It features interactive financial modeling, detailed strategy playbooks, gated case studies, and a downloadable resource hub.
Key Features & Design Highlights:
Interactive Growth & ROI Calculator: Live financial modeling UI with dynamic sliders for ad spend, average deal value, and conversion rates to output real-time acquisition curves, LTV:CAC ratios, and net profit projections.
Growth Marketing Strategy Playbook: Step-by-step funnel breakdown across TOFU, MOFU, and BOFU with expandable tabs for SEO, Paid Social, and Performance Marketing.
Interactive Case Study Architecture: High-impact metric widgets ($4.2M ARR Generated, 3.5x LTV Increase) paired with interactive execution timelines.
Template Hub & Gated Lead Center: Filterable resource library with interactive preview modals for marketing playbooks and pitch decks.
Dark/Light Mode Support: Fully responsive enterprise layout with seamless theme switching and fluid typography.
Why I Built It:
Modern B2B revenue teams need data-driven tools to model growth assumptions and optimize customer acquisition. NORTHSTAR bridges complex financial forecasting with an intuitive, executive-level interface.