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AWAKEN THE SENSES.
My collages from cosmos. Really been in sensory and the senses.
Currently working on the wellness brand: sensoriawakened.com
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Building a wellness brand around what customers actually want.
For Nocta, I developed the brand identity from the consumer perspective: what does someone looking for wellness want to feel when they discover a new DTC brand?
I translated those insights into a brand direction that feels trustworthy, modern, approachable, and premium, avoiding the usual clinical or overly “wellness” visual language.
The result is a flexible identity designed to work across digital channels, from the website and social media to packaging and other customer touchpoints.
See the full project →
https://www.behance.net/gallery/256801253/Nocta
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Part of the brand presentation for YNO beauty. This collage perfectly mixes their logo, their product mockups, brand image, brand typography, and brand colours.
The way you layered the product mockups behind the logo keeps the focus on the brand while still showing the range.