Which logo style fits the "Ecovolt" brand better? 3D Metallic or Flat Vector? Drop your choice in the comments! 👇

2D for me. The metallic version leans on gradients and bevels that mostly vanish once the mark is stamped on a meter, embroidered, or printed one-colour, and an energy brand ends up in a lot of those places. The flat one still reads at 16px.

I led the complete visual rebranding of the product, transforming its identity into a more premium, trustworthy, and enterprise-ready brand. My work included logo redesign, brand identity, visual assets, comprehensive brand guidelines, marketing materials, landing page design, and the redesign of the entire web application. The result is a cohesive design system that strengthens Fluid's positioning while delivering a modern, scalable, and intuitive user experience across every touchpoint.

Nice, brother!