Droom Store Manager Dashboard is a comprehensive platform designed to help automobile dealers efficiently manage their online stores, inventory, leads, and business operations within the Droom ecosystem. The dashboard empowers dealers with real-time insights, streamlined workflows, and data-driven decision-making tools to grow their business digitally.

As the Design Lead, I led the end-to-end UX and UI design of the Store Manager Dashboard, focusing on creating an intuitive and scalable experience for dealers. I collaborated closely with product managers, engineers, and business stakeholders to simplify complex dealer workflows such as inventory management, lead tracking, pricing, and performance analytics.

The key challenge was designing a dashboard that could handle large volumes of data while remaining easy to navigate and actionable. Through user-centered design, information hierarchy, and reusable design systems, we created a seamless experience that improved efficiency and dealer productivity.

Key Contributions

Led UX strategy and product design for dealer-facing dashboards.

Designed inventory, lead management, and analytics modules.

Built scalable design systems and reusable components.

Improved usability through intuitive navigation and workflows.

Collaborated cross-functionally to deliver business impact.

Impact

Simplified dealer operations and reduced manual effort.

Enhanced visibility into business performance and sales.

Improved dealer engagement and operational efficiency.

Enabled data-driven decisions through actionable insights.

Skills: UI/UX Design • Product Design • Dashboard Design • Design Systems • Figma • Enterprise SaaS • Data Visualization • User Research