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What does is take to make a Packaging Design that builds trust?
People trust what feels familiar, so maintaining brand design consistency is very important.
Confusing packaging kills trust, the customer should know what it is, what is it for and why should your customers care.
Trust = Clarity + Consistency + Specificity + Quality Execution + Emotional Alignment
lovely packaging!
Thank you so much
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
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Super good. I like both style so much!
I’ve been testing AI tools to generate packaging concepts.
Here’s my honest take: AI is powerful, but only if you are clear.
If your prompt is vague, the result is generic. If your style direction isn’t defined, it defaults to whatever the model thinks is “good design.” Which usually means safe and trend-driven.
The better results came when I had the opportunity to art direct it or design a draft reference that I could use to guide the results.
And typography? Still hard, nailing intentional type systems is another story.
Are you using AI… or is AI designing for you?
Curious. do you usually sketch a rough type system first before prompting? Typography still feels like the real battleground.
🚀 New Packaging Design Project
Grilled Chicken Breast – BBQ Flavor
Bold typography. Premium dark theme. Strong shelf impact.
This project was focused on creating a retail-ready packaging system that immediately grabs attention while clearly communicating product quality and flavor.
From concept development to realistic mockups — designed to sell.
Available for packaging projects.
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