Interactive 3D Vinyl-Inspired Website for a Concept Record LabelInteractive 3D Vinyl-Inspired Website for a Concept Record Label
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Most record label websites are a list of releases and a shop link.
For HUMWELL, I wanted the site to feel like flipping through a crate of vinyl.
It’s a concept label from Lisbon with eight releases. The sleeves move along a 3D spiral as you scroll. Open one and it flies flat into its own page, and the whole site takes on that record’s colours. Each release page reads like the inside of the sleeve: tracklist, liner notes, the artist and a buy button that’s always in view.
Turn the sound on and the spiral becomes a turntable you can scratch.
Every sleeve was art-directed for the project, and the whole thing is designed and built from scratch.
If you run a label, a venue or a creative brand and want a site with this kind of feeling, I’m booking December projects. DMs open.
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