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A full website redesign I completed for a founder coach & self-leadership speaker.
When we began, she already had an existing website, but it was quite messy and wasn’t fully reflecting the depth of her expertise or guiding her audience through a clear, intentional journey.
So we changed that.
We transformed her site into a strategic, conversion-focused platform that now matches her elevated brand. This included refining her messaging, aligning everything with her new positioning, elevating the design to feel clean, premium, and intentional, and restructuring the page flow to guide visitors from curiosity to trust to action.
Every section now has purpose from establishing authority and showcasing her story, to clearly presenting her offers in a way that connects and converts.
The result is a cohesive online presence that reflects the level she is working at, strengthens credibility, and supports her growth online.
This is what happens when strategy and design come together
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
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30+ pages, 3 weeks, and honestly one of my favorite projects in a while.
I'd been wanting to design something more tech-driven for a long time, and Gryd, a platform turning construction permit data into intelligence for insurers, lenders, and real estate teams, was exactly that.
Wireframes first, then UI across every page, fully responsive, with animation on the key screens, all built inside the brand the client had already set.
Case study's on my profile.
Clean design 😍
Toadrinks - Brand Identity
Excited to share TOADRINKS, a conceptual gut-friendly soda brand made for a lighter, more enjoyable way to sip. Built around playful personality, bold flavours, and a character-led visual world, the brand aims to make better-for-you choices feel fun rather than functional.
I'd love to hear your thoughts in comments!
The character-led route is exactly right for a gut-friendly soda: a playful mascot makes better-for-you feel like a treat instead of a health lecture, which is the whole positioning. Giving each can its own toad pose turns the mascot into a cast you can stretch across flavours and social, not just a logo.
Most luxury eyewear brands sell frames. Very few sell the feeling of putting them on.
Orelux was designed to close that gap. Not just with product shots but with a world. Editorial campaign photography of real people wearing real confidence. A hero that says "See the World in Style" and means it before you scroll once.
The home screen sets the tone full-bleed lifestyle imagery, an in-app try-on preview, and an "Explore Collection" CTA that earns the click.
Three sections. Every reason to buy answered before the question is asked.
This is what luxury e-commerce looks like when the design respects the product as much as the person wearing it.
Does this feel like an eyewear website that converts browsers into buyers? 👇
Designed by Orbix Studio.
Tools: Figma
#WebDesign #LuxuryDesign #EcommerceUI #UIDesign #ContraFreelance #ProductDesign #FashionDesign #LandingPage
