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Beauty & Skincare UGC Video Ad
High-retention, authentic UGC-style video ad crafted for TikTok, Instagram Reels, and Meta Ads. Emphasizes tactile application, skin prep, and real-time aesthetic transformation to build trust, boost average watch time, and drive direct response conversions for beauty and wellness brands.
Deliverables: Vertical Video Ad (9:16), Sound Design, Pace Optimization, Color Grading
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
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A product can be powerful and still be difficult to understand.
For this concept, the product had a lot going on.
My job was to simplify it without making the product feel simple.
I focused on:
→ finding the core value
→ removing unnecessary information
→ creating a clear visual story
→ using motion to make the product instantly understandable
Here are 4 frames from the concept.
I make product, launch and feature videos for SaaS and AI companies — turning complex products into simple, exciting stories.
Really inspiring work! 🌈
For event videos, 🔥 typography carries the energy before the visuals catch up.
I use bold kinetic type to build anticipation - fast entrances, tight timing on beats, type that snaps with the music. It sets pace, cues excitement, and makes the countdown-to-stage feeling land before a single visual does.
See the promo video
creative work bro
AI-Generated Skincare UGC Advertisement
This project is a short-form skincare UGC advertisement created to demonstrate how AI-generated content can be used to produce natural, engaging beauty and skincare marketing videos.
The concept follows a simple skincare routine, with the creator introducing her routine and naturally demonstrating three different steps: applying lotion, applying serum, and finishing with a cream. The goal was to make the video feel authentic and relatable, similar to the type of content audiences see on TikTok, Instagram Reels, and other short-form platforms.
For this project, I handled the creative process from concept to final edit. I developed the video concept and storyline, created the AI-generated visual scenes, directed the product application actions, and produced a natural voice-over to match the UGC style.
The video was designed with realistic facial expressions, natural movements, product-focused shots, and conversational narration rather than an overly polished commercial style. I also focused on keeping the transitions between the different skincare steps smooth so the final video feels like one cohesive routine.
What I created
AI-generated UGC creator and lifestyle scenes
Skincare product demonstration shots
Natural product application movements
Conversational voice-over
Short-form storytelling
Video editing and scene sequencing
Social-media-friendly visual composition
Product-focused marketing content
Skills Demonstrated
AI Video Generation · UGC Content · Product Marketing · Skincare & Beauty Content · AI Content Creation · Voice-Over · Video Editing · Short-Form Video · Creative Direction · Storytelling
This project demonstrates my ability to turn a simple product concept into a complete short-form marketing video using AI tools, from the initial creative idea through visual production and final editing.
