A short-form brand storytelling piece created for Ayla Society to introduce our in-house photographer and showcase the creative team behind the community.
The goal was to create a warm, authentic and professional introduction that reflected Ayla’s values of connection, wellbeing and meaningful experiences, while building trust and familiarity with our audience.
RAVENSCAR RACING — Independent Motorsport Brand Concept
A visual identity exploration built around performance, precision, and a cleaner future.
The concept develops a complete visual world for a modern racing brand, from the race car and driver identity to team environment, digital presence, merchandise and supporting brand assets.
The goal was to create a distinctive, cohesive motorsport identity that combines racing energy with a contemporary, performance-driven visual language.
Concept by Elza Schwibinger Concepts
Mainz, Germany
The system feels cohesive from the car graphics through the digital touchpoints—the red accents and tight black palette carry performance without becoming noisy. The supporting asset spread also makes the identity feel genuinely usable, not just a logo exercise.