Exploring hero sections for Nation e-commerce

Loving the direction

Solid layout, Miguel! The contrast between the clean typography and those interactive bento-style cards is crisp. Building this layout with smooth CSS grid transitions or GSAP pin scrolling would make the UX feel incredibly interactive.

The Client: Alumo is a student impact fund that pools collective influence from influencers and partner schools to deliver a $250,000 annual grant program for student-led projects across Canada.

The Issue: The fund needed a website that could communicate trust and purpose to two very different audiences — students applying for grants and partner schools or influencers considering joining — while also showcasing past winners and guiding applicants through the process clearly.

The Solution: A multi-page website was designed with a warm, approachable visual identity using earthy tones, generous imagery, and clear information hierarchy. Each section — About, Past Winners, and How to Apply — was structured to reduce friction and build confidence, making it easy for students to understand eligibility and take action before the deadline.

Love how you're tackling trust + purpose for a $250K fund - that's a tough balance with two audiences. Communicating credibility for a student-led initiative across Canada is huge. Would love to see how you solved it!