A full-stack mock site with adoption listings, donation forms, success stories, and a contact page — built to help a fictional rescue find homes for cats
Project Showcase: Brand Identity Design for Burger Lover 🍔🎨
As a designer working with small businesses, I recently led the visual identity design for Burger Lover, a fast-casual restaurant looking to establish a distinct, memorable presence in a competitive market.
My focus was on translating the brand’s core personality into a clean, cohesive visual system that bridges the gap between digital marketing and physical packaging.
Key Design Deliverables
Logo & Visual Identity: Crafted a modern, scale able mark built for high legibility on everything from app icons to storefront signage.
Packaging & Touch points: Designed branded takeout boxes, custom burger wraps, and sticker seals engineered to create an elevated unboxing experience.
Color Palette & Typography: Paired appetite-stimulating primary tones with strong display typography to establish instant visual recognition.
Social & Marketing Assets: Developed structured templates to ensure consistent visual hierarchy across digital channels.
I’d love to get feedback from fellow designers! How do you feel about the packaging layout and visual balance? Any insights on the typographic hierarchy would be greatly appreciated.
Rescued's 'FALL' release focuses on the fall of man from the Garden of Eden.
They reached out to me to build their Website without much direction but knowing that they wanted a brand direction that would 1) catch every eye and 2) be easily formatted to match the coming Winter drop. Let me know what you think, if you would be happy to be delivered something like this.
The oversized hand-painted type against the landscape is the piece I'd carry into the Winter drop. That gives both releases the same family resemblance even when the imagery and palette change.