Land of Fire, an Azerbaijani restaurant opening on Broadway in Somerville. Scroll driven motion t...Land of Fire, an Azerbaijani restaurant opening on Broadway in Somerville. Scroll driven motion t...
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Land of Fire, an Azerbaijani restaurant opening on Broadway in Somerville. Scroll driven motion throughout, built in Next.js. landoffire-somerville.vercel.app
🎴 TASTY TEST 06/30: Which travel discovery experience would you choose?
Traveling Up is probably my first mobile concept outside client work in almost three years. It was inspired by a trip where not knowing the destination was part of the fun.
Same app. Same destination. Two ways to discover it.
🤍 A Clean Carousel
Calmer, lighter, more familiar.
💚 B Immersive Deck
Bigger imagery, stronger overlap, more tactile navigation.
Which one makes you want to swipe and see where the app takes you next?
A or B? 👇
The name comes from Roman military rank. The aquilifer carried the standard — the one thing the legion couldn't afford to drop.
That single word killed my first direction before I'd finished it.
No polish. No faceted stones.
Hand-cast, asymmetric pieces, tool marks left visible.
Photography went extreme macro, unretouched skin, hands gripping the face instead of posing near it.
Color system: two darks instead of one dark + accent.
#1E1E1E and #27331A let the brand shift register — campaign world to product world — without ever going light.
#D9DED4 stays structural only. Never a fill.
Motion rule on the site: diagonal masks only. No rotation, anywhere.
A spinning object reads as being shown off. This brand is about weight, not display.
Same angle, same easing, top to bottom.
One idea, held all the way through — name, object, photography, palette, motion.
That's the whole pitch for how I work.