The idea is simple: Who are you really? Beyond your job, where you're from? What makes you, you? The music you couldn't live without, the food you can't get enough of? The artists you'd love to see live or could listen for hours?
You start with your name, then you click anywhere to start liking things. You name them. You can resize them if they mean a lot to you. You can merge things you like and they become clusters. If you merge clusters, they become passions.
Everything orbits around you with a magnetic pull. Try dragging something away and it floats back to your core.
Curious to see your maps!
One skincare identity across bottles, jars and tubes. I designed the wordmark, pink-and-cobalt packaging system, campaign applications and digital mockups, then brought the collection into motion.
A consistent visual language, with room for each product to feel individual.
Excited to share the latest web redesign projects for Codex⚡
The goal was to pair technical credibility with a more approachable, modern financial aesthetic while preserving the depth and complexity that make Codex a high-profile data provider.
The result is a visual direction designed to resonate across the spectrum, from crypto builders and neofinance founders to enterprise-scale exchanges like Coinbase. 💻