From Mr Franz to Hint: three rounds to a lowercase wordmark.

What if your biggest streaming platform got a Halloween makeover? 🕸️

As Halloween is closing by, I decided to do a short campaign teaser for one of the biggest streaming platforms.

I redesigned their logo and played with the wording as part of their brand messaging in a spooky theme for the upcoming Halloween event. I retained the brand consistency across the typography and overall logo shape and changed few details within.

Any twitch streamers, viewers or halloween celebrants here?

Fun concept and perfect timing. The spooky wordmark twist still feels on brand, nice one.