Expert Fractional COO Services: Scale Your Business EfficientlyExpert Fractional COO Services: Scale Your Business Efficiently
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After 13+ years building operational infrastructure inside brands like Target, The Honest Company, and Avaline Wine — I'm going independent.
I spent most of my career at the director level, owning the systems, teams, and processes that turn early-stage ideas into scaled operations across retail, CPG, and consumer goods. Go-to-market. Product launches. Creative ops. Demand planning. Cross-functional project management. I've run it all.
Now I work with founders and small business owners directly — as embedded operational support, without the full-time cost.
I'm both-brained: creative enough to understand how founders think, operational enough to build the systems that make it real. I don't hand you a deck and disappear. I get in, build with you, and make sure it sticks.
I offer five fractional services through The Goode Guide:
→ Fractional COO Retainer — ongoing embedded operational leadership → GTM & Launch Operations — project-based launch infrastructure → AI Operations Intensive — custom AI systems built for your business → AI Implementation Session — 90-minute done-with-you Claude or Notion AI build → Founder Operating Session — one focused hour to get clear on what your business needs first
Founding rates are available for a limited number of early clients.
If you're scaling but operationally overwhelmed — that's exactly where I come in.
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Quite the journey. All the best, Shanarra!
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The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started