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Cookies, Craft & New Possibilities. 🍪
Exploring new concepts, visual languages, and possibilities with AI — without the typical generative look.
Direction, craft and attention to every frame.
The macro shots of the cookie texture almost don't read as AI at all, which I'm guessing was the whole point. What's your process for avoiding that generic AI sheen everyone's gotten tired of?
Hey Diego! This is essentially my role in the project: overseeing the 3D creative direction, especially the physics, shaders, textures, and lighting.
I translated all of this 3D knowledge into structured JSON prompts, defining how materials should react, how the physics should...
Structured JSON prompts for the physics and shader behavior is a level of control most people don't realize is possible with these tools yet, they're still typing plain sentences and hoping. Did you build that prompt structure from scratch for this project, or is it a system you've refined across a few jobs now?
The network for creativity
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Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
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A 45-second spec ad, created using Seedance 2.5, generated in 1080p.
One guy, one energy drink, and a sprint across a stylized city to catch the sunset!
Character, environment and prop consistency locked across 15+ shots, cinematic speed ramping, and a 3D stylized visual world.
Concept to final cut, all built from scratch!
Great work
Created this AI Product Video to explore how visual storytelling can make an everyday product feel more desirable.
The idea was to build the creative around energy, attention and product appeal, rather than simply showing the product.
The goal was simple: make people feel something first, then notice the product.
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Product Management · Product Analysis · UI/UX Design · Web Development
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