pro
Casey Choron
AI didn’t make me creative. It made me faster. Craft wins.
New to Contra
Casey is ready for their next project!
Work in Progress "Philosophy for Robots". Nano Banana 2 for start and end frames, Kling 3 for video, Suno for sound effects and music.
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I designed and branded a concept car that pays homage to the classic 1984 Datsun 300ZX, one of my favorite cars of the era. I designed the car in Blender, generated the video in Runway ML and designed the website UI in Figma. This is a work in progress; full case study coming soon.
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I design products where brand, UX, and storytelling function as one system.
This concept reimagines interior staging as intuitive and composition-driven. I built it end-to-end: brand identity, UI/UX, and AI video to bring the experience to life.
The interface is simple—tap, select, compose. No friction, no guesswork. A clean, spatially-aware system that lets users build fully realized spaces in seconds. Every detail, from hierarchy to motion, is designed to feel natural and inevitable.
The brand leans into restraint: warm, minimal, editorial. It’s not trying to impress—it just works.
To demonstrate the product, I created a cinematic 9:16 reel using AI workflows, blending real timelapse staging with UI to show the transformation.
Clear thinking, strong taste, full-stack execution—from idea to final output.
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Branding Work in Progress for Luxury Home Staging Company
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If you have children, then you know! Italian / Steal a Brainrot is making us parents nuts! So I challenged myself to design a fictitious brand and product rooted in Brainrot "culture". I pulled this concept out of thin air on a weekend. I designed the product, built a fully realized brand guide (case study coming soon), scripted a commercial and executed it using Leonardo for consistent imagery, Runway ML for video generation, Suno for the sound design and After Effects for the final edit. I hope you enjoy!
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I used Runway AI to produce this about a year ago and like everyone else, I'm so stoked about Seedance 2 that I may need to redo it! AI video is evolving so rapidly by the day when it comes to voiceovers, character consistency and adherence to natural language prompting. Until its release, I'm getting great results with Kling 3, Veo 3.1 and with LTX 2.3 as a local solution. It's an exciting time to be alive!😊
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Automotive Product Advertisement (AI-Generated Video)
I wrote the script, built the narrative, directed the visual language, and executed the film using AI as a controlled cinematic production tool. Every frame was engineered for continuity — lens logic, lighting consistency, color grading cohesion, pacing, and performance alignment.
The goal wasn’t to “generate clips.” It was to direct AI with intention.
This project proves that premium automotive storytelling can be produced with precision, scale, and creative control — without a traditional production footprint.
I develop AI-directed commercial content for brands that want cinematic impact, visual consistency, and speed without compromise.
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Satirical B-Roll News Report (AI- Generated)
I am a storyteller at heart with a passion for turning ideas into narratives, leveraging generative AI as an alternative to traditional pipelines with fast delivery and uncompromising production values. I create short and long form content, can work within your budget and turn projects around in as little as 24 hours.
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Satirical B-Roll News Report (AI- Generated)
I am a storyteller at heart with a passion for turning ideas into narratives, leveraging generative AI as an alternative to traditional pipelines with fast delivery and uncompromising production values. I create short and long form content, can work within your budget and turn projects around in as little as 24 hours. This recent project challenged me to push the limits of authentic sounding voice design using elevenlabs.
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Satirical B-Roll News Report (AI- Generated)
I am a storyteller at heart with a passion for turning ideas into narratives, leveraging generative AI as an alternative to traditional pipelines with fast delivery and uncompromising production values. I create short and long form content, can work within your budget and turn projects around in as little as 24 hours.
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This project reimagines “Don’t Worry Be Happy” as a modern country anthem — fully developed using AI across music, visuals, and performance.
The goal was not novelty, but cohesion, maintaining consistent character design, controlled cinematography, narrative continuity, and emotional tone across every frame.
The production combined:
• AI music composition and vocal performance
• Script development and narrative structure
• Consistent character modeling and styling
• AI-driven cinematography with controlled lighting and lens logic
• Lip-sync precision and performance continuity
• Structured visual storytelling across sequences
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Automotive Product Advertisement (AI-Generated Video)
I wrote the script, built the narrative, directed the visual language, and executed the film using AI as a controlled cinematic production tool. Every frame was engineered for continuity — lens logic, lighting consistency, color grading cohesion, pacing, and performance alignment.
The goal wasn’t to “generate clips.”
It was to direct AI with intention.
This project proves that premium automotive storytelling can be produced with precision, scale, and creative control — without a traditional production footprint.
I develop AI-directed commercial content for brands that want cinematic impact, visual consistency, and speed without compromise.
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Cinematic Long-Form Documentaries. Engineered with AI.
I develop premium cinematic documentary video content leveraging generative AI and thoughtful storytelling on any subject.
From scriptwriting and narrative architecture to visual direction and final execution, I control every stage of the process to ensure cinematic consistency, brand alignment, and production-level polish.
My approach focuses on:
• Scripted, story-driven concepts rooted in factual accuracy
• Cohesive visual language across shots
• Controlled lighting and lens logic
• Color grading discipline and tonal continuity
• Scalable production without traditional overhead
The result is high-end commercial content delivered with speed, flexibility, and creative control.
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