Launch strategy for DTC women's vitamin brand, Perelel. Included social media strategy & management, content strategy, content creation and brand messaging.

Produced and directed seasonal social photoshoot + led social media strategy.

Clips of articles written for Who What Wear, an online magazine for fashion, street style and shopping.

Produced a video content series with Aimee Song x Perelel called Matrescence on mental health postpartum.

Product launch campaign including messaging, social media strategy, content creation and content strategy.

Social-first content creation for interior designer.

Content creation for a product launch, which included creating custom video, video editing and copywriting.

Content marketing campaign for Perelel vitamins that identified 15 toxic ingredients. Complete with a custom label check tool, social + content strategy.

Created an influencer marketing campaign for PAIGE, with an event and full-day programming, in-real-time content creation and social media.