Bikash Makaju
2D Motion Designer for SaaS & Tech Startups
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Every great product deserves a launch video that does more than explain—it should make people feel the value.
For Trackly (https://www.linkedin.com/company/usetrackly/), our goal was to simplify a complex product into a story that instantly resonated with job seekers.
Instead of opening with branding, we started with a real job alert to capture attention immediately. From there, we highlighted a familiar challenge—jumping between countless career pages—and revealed how Trackly brings opportunities from 1,700+ company career sites into one place.
From concept to final animation, we focused on clean motion design, thoughtful pacing, and a minimalist visual style that kept the product at the center of the story.
We're grateful to the Trackly (https://www.linkedin.com/company/usetrackly/) team for trusting us with their launch, and we're excited to see where the product goes next.
If you're building a SaaS product and need a launch video that explains, engages, and converts, we'd love to collaborate.
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High-End SaaS Demo Video for AI Healthcare App:
A premium SaaS product demo and UI animation video designed to simplify complex healthcare data and improve product clarity, trust, and user engagement.
We created a 2D motion design explainer for Doctelligence, turning complex functional health insights into a clear, intuitive user journey while maintaining a clean, minimalist aesthetic inspired by premium tech brands.
The video uses a narrative-driven structure, smooth UI transitions, and polished motion graphics to communicate the product’s value in under 70 seconds, making it ideal for marketing, onboarding, and investor presentations.
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Apple Style Minimalist Motion for Zeiss Brand Community
What do to think?:
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Created a high-impact SaaS product demo for Credsvault, showcasing their white-label infrastructure for digital credentials. This motion graphics piece simplifies complex compliance issues into a 42-second visual narrative focused on security, brand monetization, and seamless integration.
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Certes DPRM – Motion Graphics Explainer
Showcased how Certes shifts cybersecurity to data-focused protection, highlighting financial risk, regulatory penalties, and shared liability. The video demonstrates how sensitive data is secured, reducing risk and protecting profits by design.
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The client approached us to visualize the “Create Music” feature of their app — a tool that generates customized music, with lyrics or instrumental, from a simple prompt. We crafted a modern, UI-focused animation that showcases how the feature works in a clear and engaging way. The background track used in the video was generated using MusicGPT itself, further highlighting the product’s capabilities.
Tools used :Figma and Adobe After Effects
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