Benjamin Rubio
Shopify Designer & Developer
New to Contra
Benjamin is ready for their next project!
Mushmush – Shopify Website Developer & Designer | PDP Redesign & CRO
Mushmush, a premium lifestyle and wellness brand, needed a cleaner, more intuitive Shopify shopping experience. As a Shopify website developer and designer, I redesigned their product detail pages (PDP) to be conversion-focused, improving navigation, visual hierarchy, and product storytelling.
Also implemented bundle and variant logic, ensuring smooth product options and upsell flow for Shopify.
The result is a modern, user-friendly Shopify website that drives
engagement, builds trust, and boosts conversions.
mushmush.com.au (http://mushmush.com.au)
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Shopify designer | Shopify website developer- fantasiahaircare
Fantasia Haircare is a well-established beauty brand offering professional hair care solutions. For their Batana Oil line, the client wanted a high-converting landing page to highlight the product benefits, ingredients, and results in a clear, engaging way.
I designed the landing page from scratch, starting with Figma to create a clean, brand-aligned UX/UI focused on storytelling and conversion. The design was then implemented on Shopify, ensuring smooth navigation, strong visual hierarchy, and mobile-first optimization to deliver a polished, conversion-focused experience.
fantasiahaircare.com (http://fantasiahaircare.com)
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Shopify | website design-Hank’s Houseboats
Hank’s Houseboats is an American brand specializing in luxury houseboats designed for live-aboard lifestyles, short-term entals, and floating retreats.
The client wanted a completely new online presence to showcase their unique offerings.
I designed the website from scratch, starting with Figma for a fully ustomized UX/UI, then implemented it on Shopify, creating a streamlined navigation, clear product categorization, and a visually engaging layout to deliver a smooth, conversion-focused experience.
hankshouseboats.com (http://hankshouseboats.com)
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Shopify website redesign- Labhamae -Wellness brand
Labhamae is a lifestyle and wellness brand offering natural, handcrafted personal-care essentials. The client needed a smoother, more intuitive shopping journey, as the previous layout made it hard for users to explore products or understand their benefits.
I redesigned the store with clearer categorization, simplified navigation, and a more modern visual structure to highlight their product story.
The result is a cleaner, more guided experience that feels trustworthy and conversion-focused.
labhamae.com (http://labhamae.com)
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