This is a sample set of brand guidelines to help visualize what a full identity design encompasses.

I built the visual identity for this jewelry brand from the ground up, and then applied that ID to campaign direction, packaging design, and much more.

I helped Smokey Vale launch a subtle rebrand, as well as elevate the creative direction across campaigns, the in-store experience, and the seasonal retail buy.

I designed this subscriptions press book for OpenWeb, with the brief that they wanted something bold and visually distinct.

This cafe and wine bar needed a logo and image icon reminiscent of the owner's memories of her grandmothers' baking.

I worked with Margit Bisztray and Lena Perkins (writer and photographer respectively) to design and produce this gorgeous ode to their home.