My UGC partnership with Harry’s was a really exciting one, especially since it was only my second collab and the biggest brand I’d worked with so far. The goal was to create clean, lifestyle-focused videos showcasing their Black Lip Balm and how it fits naturally into my routine.
I filmed close-up application shots, unboxed the product on camera, and delivered polished edits in both 9:16 and 1:1 formats. Even with a more detailed brief, the process was smooth and surprisingly fun.
In the end, I delivered eight high-quality videos that felt authentic and aligned perfectly with Harry’s fresh, simple aesthetic.
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My UGC project with Relive Health focused on creating a natural, lifestyle-style wellness video built around my own habits for better energy and sleep. The goal was to share something real from my daily routine and pair it with clean, calming b-roll that felt authentic and grounded.
My biggest challenge was filming while traveling. I had to find quiet locations with good lighting and no crowds so the content stayed private and aligned with the brief. Once I found the right spots, everything flowed smoothly.
In the end, I delivered a polished wellness video that felt honest, simple, and true to my routine.
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My UGC partnership with KaramMD was a big milestone since it was my first brand collab back in July. KaramMD was created by Dr. Karam, a double board-certified facial plastic surgeon, and his Trifecta system simplifies anti-aging into a quick, effective 3-step routine.
My goal was to create clean, lifestyle content showing how the Trifecta fits easily into a daily routine and why it genuinely worked for me. I filmed an action-style video with VO, product shots, and progress photos.
My main challenge was just being new to UGC and not knowing what to expect, but the brand kept communication open, which made the entire process smooth.
In the end, everything came together beautifully and turned into a great first UGC experience.
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I recently partnered with Octave, a modern mental health platform that makes starting therapy simple, affordable, and way less intimidating. My goal was to create two short, relatable videos showing how easy it is to check insurance, get matched, and book sessions that fit real-life schedules.
Filming was a bit of a puzzle since I was staying with extended family in Amman, Jordan. I planned a shoot day at a coffee shop and grabbed some outdoor lifestyle clips so I could keep the vibe calm and clean without disrupting anyone at home.
In the end, everything came together smoothly, and Octave loved the final videos. It turned out to be one of my favorite projects because it pushed me to stay flexible while still delivering polished content.