Ashir zafar - Graphic Designer | Contra
Work by Ashir zafar
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Ashir zafar
Graphic Designer | Logos, Branding & E-commerce Design
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Islamabad, Pakistan
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Islamabad, Pakistan
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This project presents a minimalist coffee shop branding concept for “THE HANIF.” The design combines a clean barista illustration, coffee-brewing elements, playful typography, and a simple premium presentation to create a memorable and professional café identity.
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This project showcases a premium food packaging design created for a Mexican hot sauce brand. The design combines bold typography, warm colors, and a distinctive illustrated character to give the product an authentic, memorable, and shelf-ready identity. The product is also presented in a realistic lifestyle mockup to demonstrate how the packaging looks on the actual jar.
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15
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Created a vibrant and engaging travel vlog thumbnail designed to capture attention instantly. The composition combines Italian coastal scenery, travel lifestyle elements, shopping, food, fashion, and personal memories into one cohesive visual. Bold “ITALY Vlog” typography creates a strong focal point, while the layered photos, Polaroid-style memory, travel icons, and warm summer atmosphere give the thumbnail a fun and premium editorial feel. The design is optimized for YouTube travel content, vlog thumbnails, travel creators, lifestyle channels, and social media promotion, with a clear visual hierarchy that makes the topic easy to understand at a glance.
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A premium 3D logo showcase created to present multiple logo concepts in a modern, high-end visual style. Each logo is displayed with custom lighting, depth, reflections, shadows, and a polished presentation to make the designs feel more realistic and professional. The dark studio-style environment helps each logo stand out while demonstrating how a brand identity can look in a premium 3D presentation, portfolio, or branding showcase.
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