estúdio * antrop
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Visual identity system developed for @macunaima.ag (http://macunaima.ag).
We created a visual system that translates the agency’s positioning into a strong and adaptable graphic language. The hand-crafted logo sets the tone of the brand and allows for flexible and consistent applications across different touchpoints.
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Visual identity project for @nataliecol.
We created a visual system that translates her 15 years of culinary experience into brand language. From the monogram to the typographic system, every choice reinforces method, clarity, and consistency, ensuring a strong and objective visual presence.
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Art direction for C&A’s fashion campaign celebrating the release of Inside Out 2,
in collaboration with Disney and Pixar. I led the visual concept, working closely with Brazilian influencers to translate the film’s emotional themes into bold, colorful visuals across digital, retail, and social media platforms.
Art Direction: Alexandre Artacho
Agency: THINKERS CO.
Photography: Marcelo Salvador
Production: Vitor Tadashi
Beauty: Jo Portalupi
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Art direction for Holy Basic Studio — ✰ 𝔲𝔯𝔟𝔞𝔫 𝔪𝔢𝔯𝔪𝔞𝔦𝔡 𝔰𝔢𝔞𝔰𝔬𝔫 ✰
starring @celesch__ (https://www.instagram.com/celesch__/)
Retouches and art direction: @gabriela_lopesp
(https://www.instagram.com/gabriela_lopesp/)Makeup: @gm.ouras
(https://www.instagram.com/gm.ouras/)Photography: @gibroglia (https://www.instagram.com/gibroglia/) @gabriela_lopesp (https://www.instagram.com/gabriela_lopesp/)
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Projection mapping created as a promotional activation for Jack & Coke during João Rock Festival.
An urban intervention featuring over 5 meters of projection, designed to engage with the rhythm of the event and amplify the brand’s presence in the space. From concept to motion, the project explores typography, color, and motion as a high-impact language at large scale.
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Art direction and visual identity project developed for @castro.festival.
A bold and immersive visual identity for a festival that celebrates queer culture, art, and resistance. More than just a concert lineup, Castro is a space for community, visibility, and collective joy, where existence itself is political.
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Graphic design and video editing for the launch of the EP Secondary Character.
We developed the visual identity and short promotional videos for the singles from the EP Secondary Character by the artist EMMMA.
The challenge was to visually translate the project’s narrative into digital assets with strong engagement potential, while maintaining aesthetic consistency across cover artworks, motion pieces, and social media content.
Design gráfico e vídeo: @gabriela_lopesp
(https://www.instagram.com/gabriela_lopesp/)Manager: Celina
Direção Criativa: @hollyblowslightly
(https://www.instagram.com/hollyblowslightly/)Content: Nicolas Bonati
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Short videos for AD ASTRA campaign | SAUER
Assist. art director: @gabriela_lopesp
Video director: @gabriela_lopesp
Film: @matheusnepo
Editing: @iosolini
Creative Direction: @klebermatheus @stephanie_wenk
Executive producer: @aporto___
Models:
Natiele Alves
Marcelia Freesz
@ KM Studio
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