Most babies go through over 6,000 disposable diapers before they’re potty trained. That number stuck with me.
So I created a 30-second spot that feels as premium as a luxury brand but communicates simply grounded in reality.
I used a calmer visual language, restrained typography, and a story built around reduction, with a brand that feels premium.
Here's my project link: https://app.kittl.com/project/cmmrw2qt5hj0g0i6nykneh97h
Social: https://x.com/andysaidso_/status/2034084732670001351
https://youtu.be/02ULmiUzc20
Explanation video: https://youtu.be/jqp6hIPawjo